Taking the time to create a well-crafted blogging goal will ensure a higher success rate. But what does it take to create such plan of attack? I find it helpful by starting out with the major end game in mind and working backward from that.
- When next year comes to an end what is one thing that you want to achieve?
This could be something like taking a dream vacation, launching a new product that makes a difference, finding the resources to help a charity you are passionate about. While your primary goal should not be a set dollar amount but rather something you want to accomplish. The money is just the means to an end.
Now that you can see the big picture it is time to break down how you are going to get there. And blogging is going to be a huge part of that. If you don’t see it as a tool to reach the dream, then there is no need to continue it, and you better focus your time and energy on something else. But with online business, many pieces of the puzzle are all required to complete the final picture.
- How is blogging going to help you get there?
- Are you building creditability?
- Are you growing a community?
- Are you providing value to potential customers?
All of these are going to play a huge role in achieving success at the end of the day but you must focus on the main one, and the others will fall into place. By determining your primary focus for your blogging, you will be able to write better and reach your potential audience in a way that keeps them engaged and ready to give you the cash.
While it can be easy to become hung up on vanity numbers when it comes to building an audience, there is a major thing that some of the big names who promote ways to gain 10,000 fans in 10 days forget to mention. If only 2 of those 10,000 fans care about what you are saying and actively engage with you, then you only have two fans. Sure the big number may make you feel good but it doesn’t mean anything if they don’t know, like and trust you. A small active audience is much, much better than a large unengaged audience. No one wants to feel like they are talking to their selves.
With your big goal in mind, it is easy to break down that goal into small achievable chunks to be able to reach it by the end of next year. Did you know that only 3% of people set goals, and only 1% achieve their goals? I know that you want to be in the 1%. You will be able to do this by reminding yourself of the big goal and the smaller steps that you need to complete to reach it. You will find that writing all of your goals and their steps down and keeping them within arm's reach and reviewing them on a regular basis will not only make the blogging goals seem achievable but you will receive satisfaction when you can cross them off of the list. If you are not willing to put in the time and energy to adequately assess and address your goals and the actionable tasks to reach them then, you will most likely reflect on the end of the year and feel as if you have once again fallen short.
[Tweet "Most fail when trying to reach their goals is because they don’t regularly review them!"]The main reason most fail when attempting to achieve their goals is that they don’t regularly review their goals, and they set goals that quickly feel unattainable. You will find that by setting smaller goals to help you reach the big end game and reviewing them on a regular basis will make success seem attainable.

Sarah Crosley
Founder of The Creative Boss






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